Lab+6


 * Lab Assignment 6 outline [due February 25, 2010 at 11:59pm]**
 * **Topic: "Tactical Media: _"**
 * Tip: Think about this in the context of this course: "CCT205 Digital Innovation and Cultural Transformation"
 * Length: short, 2-3 paragraphs
 * Resource: []

Response:

Saul Alinsky states that his 11 tactical rules are to help those without power (the have-nots) to take it away from those with power (the haves). Personally, I think this just adds to the cyclical tendency that power naturally possesses. Alinksy is trying to em-power people by taking it away from others. I agree that tactics is very important with regard to the media, and I think that Alinsky's analysis is highly defensive (always prepared to 'attack') but also highly realistic in the world of media.

In his rules he talks about, not going outside your own experience but pushing the experience boundaries of your opponents. I think this enables people working in the field of media to propel themselves ahead of their opponents by forcing them out of their comfort zone. His rules are accurate and precise and I think are highly affective in regard to tactical media. The media business is typically seen to be tough and unforgiving and these tactics provide a solid base for counter-tactical methods.